Brand Storytelling, Brand Voice, Company and Product Names, Creative Copywriting, Taglines, Headlines, Romance Copy, Creative Collaboration, Communications, Messaging, In-House Marketing, Consulting.

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Here are some of the nice things people have said about working with me.

Joseph Ariel Towne, Founder 

The Performers Mindset

"Gina Sorell is a talented, personable and thoughtful writer. She is infinitely creative, bound only by the limits of how many hours we have in a day. And even then, she finds a way. She has impeccable taste, is a phenomenal sounding board and I trust her judgment (and eye) to my most valued creative endeavors. I highly recommend her to any creative team."

David Mata,

Creative Services

Foster Farms 

Finding a seasoned copywriter with a breadth of culinary experience and lots of flexibility is not easy, but Gina consistently provides a range of creative ideas that are on-time and on-budget!! She easily adapts from business to business, while maintaining the true strengths and benefits from the categories she supports. Gina has been instrumental in developing our brand message and tone of voice for each category. I highly recommend Gina’s services for any organization striving for creative excellence!!   


Creative Director Tree-Axis

"We hired Gina Sorell as a copywriter for wines. Her responsibilities included working with the creative team and client to define the company voice and branding strategy. Gina delivered great work and made our client extremely happy."

Uri Thatcher,

CEO Touch Up Direct

Working with Gina has been a pleasure.  She took the time to understand our company and how we portray ourselves to the world and is able to communicate in a very authentic voice for us.  This is extremely important to us as we grow and build our brand and she’s become instrumental in the process.  

Sheri Tate, Founder of Silver Moon Desserts

"Working with Gina is a delightful experience. She took our Silver Moon brand and brought it to life, with her marvelous writing skills. Gina’s talent lies not only in exceptionally eloquent verbal creativity, but also in her ability to understand a customer’s needs, communicate and deliver with amazing attention to detail, on time and within budget.”